Note On Man Power.

To Make it clear, and from public comments , we have decided to explain about human resources. Feeling that Mcdonalds cooking healthier food for the public is nothing got to do with  Conservation?? Heres the explanation:
Why make healthier food ? usually its does not really matters for the fast food restaurant. However , Man power is a very important resource. Heres the Equation :
ManPower = Work = Money/ revenue = GDP =developed country or not.

Hence as you can see , if we become unhealthy , we wont be able to work. As part of a important resource, Mcdonalds is helping by produciong healthier food for the people so that people wont get sick easily and we can work for longer hours . Hence , they are protecting this "resource" .

To note : GDP = The gross domestic product (GDP) or gross domestic income (GDI) is the market value of all final goods and services produced within a country in a given period of time. It is often positively correlated with the standard of living, alternative measures to GDP for that purpose.

So now you know, Human resources must be conserved too...!!!!

More Green Efforts made by McDonalds

Still want to know what McDonald are doing? Here are some more Conservation Methods that do:

Turn used cooking oil into biodiesel fuel to power its delivery vans in the UK.

·       Switched over to non-hydrogenated cooking oil in its restaurants.

·       They ensure the soya they use, which originates from Brazil is produced by companies that do not  destroy the rainforest.

·       The use of energy efficient LED lights are exercised in its restaurants.

·       Bags, tray liners and cup carriers are made from 100% recycled paper.

·       Low volume oil fryers are used is some of its restaurants, this save 40% of oil.

·       McDonald’s Mexico has installed solar water heater in four of its restaurants. These have reduced the need for gas-heated hot water by 75%.

·       McDonald’s Germany has installed high-efficiency fluorescent lights in 46 restaurants in Hamburg. These have cut energy consumption by 11,000 kilowatt hours a year at each restaurant.

·       In Europe, 80 percent of McDonald’s packaging comes from renewable resources.

·       McDonald’s Canada has switched from bleached white napkins to plain brown napkins. This has saved $1.3 million annually, while reducing the use of energy, wood and water use.

·       In Europe, McDonald’s  will serve salads in cardboard bowls instead of plastic dishes, and wooden coffee stirrers instead of plastic.

·       McDonald’s Sweden is using CO2 detectors in 24 restaurants to adjust ventilation systems to the amount of customers in the store, reducing electricity use 15 percent annually.

·       McDonalds have switched to lower wattage dichroic lamps from Philips, reducing their electricity consumption.

As part of McDonald's Japan efforts to reduce in carbon footprint, they have swapped its polyethylene shopping bags to unbleached paper bags. The company expects such efforts to save about 2,300 tons of plastic resources annually, equivalent to approx. 6,200 tons of carbon dioxide (CO2) emissions.

Mcdonald Globally.

Here are some points to note. They might be small part of conservation methods but its very suitable for a long run. 

For example, their packaging used are mostly made from recycled materials and the way that they are synthesize was also being regulated, lowering emission of Carbon dioxide ( causes Global warming) and reducing harmful chemical  used in the production.

Afraid that they might be over fishing ? Lets talk about the Filet -O-Fish .It tastes great, it’s offered at a fair price, and it’s a leadership example of sustainable sourcing. One of the great strides towards assuring the sustainability of their supply over the last several years, it would be the Filet-O-Fish. It’s simply proof positive that a sustainable approach is not just the right thing to do, but the right thing to do for their business.

 

With expert guidance from the Sustainable Fisheries Partnership, Sustainable Fisheries program defines sustainability standards that guide all of their purchases worldwide for wild-caught fish. When poorly-rated fisheries do not make improvements in a reasonable timeline, they will move their purchases away from that source. In 2007, for instance, their System ceased sourcing Russian Alaskan Pollock due to serious concerns about stock status and management quality.

 

Much more like how they manage their energy usage and the machines that they used. The oil that they use for frying is also being recycle too as fuels. 

 

In addition,they have a long history of sustainable land management practices, beginning with their commitment since 1989 by refusing beef sourced from recently deforested rainforest areas.

 

Want to learn more ?? Head down to this website now! : http://www.aboutmcdonalds.com/mcd 

 

Other Conservation Efforts.

McDonald’s was one of the first large chains to recognize that importance more than 15 years ago when it rolled out its Waste Reduction Action Program (WRAP) in 1990. Developed through a partnership with the Environmental Defense Fund (now known as Environmental Defense), WRAP was designed to provide both environmental and economical benefits by reducing the chain’s solid waste impact.

The company then opened its doors to the Environmental Defense for six months of observation, which produced 42 proposed initiatives to improve McDonald’s waste management. That list eventually grew to 100 and resulted in such changes as the chain’s highly publicized elimination of its polystyrene foam sandwich packaging, an increase in the use of recycled content, and the increased use of unbleached fiber in packaging products.

In all, McDonald’s was able to eliminate 300 million pounds of packaging waste from its operations through WRAP.

In addition, CI and McDonald's Corporation continue to build on almost a partnership of 20 years by finding new ways to  educate kids with campaign about the importance of protecting the threatened species. 

The toys in the happy meals are models of eight different species of threatened animals. They even add in information on them and some tips on how these kids can help to protect and save the environment. 

In addition, they create websites and games for these kids to enjoy and learn new information through a unique and fun experience. Talks were also organised for the kids and their families to know about all these threatened species and the conservation efforts they can do to save them. 

McDonald's In New Zealand

Their approach to the environment is evolving with the changing needs for environmental sensitivity. The 3R’s – reduce, re-use, recycle have always been a part of their approach to helping the environment but they know there’s more to it than that. That’s why McDonald’s Corporation globally are teaming up with key environmental organizations to integrate environmental sustainability into all their business practices.

Their key environmental objectives are to:

·         Make the environment a consideration in everything we do

·         Provide environmental leadership, training and education for our suppliers

·         Seek programmes and partnerships that promote positive, environmental outcomes

·         Ensure that we comply with all environmental laws and regulations

·         Ensure that all staff are aware of their responsibilities and accountable for their actions

·         Review and improve our environmental performance

They're committed to making a difference by putting their environmental objectives into action. Their environmental efforts are focused on four key areas which will cause the most impact.

Energy

They're implementing innovative new strategies to reduce the energy consumption in their restaurants across New Zea land.

·         Electricity and gas: Improved energy efficiency by trialling new equipment that uses less energy.

·         Water: Vital changes to improve water usage and to reduce water waste in all outlets.

·         All restaurants built since 1999 are fitted with water flow control devices, reducing water consumption.

·         Water meters to monitor usage in order for review and to improve it.

·         Grease arresters and additional screens to remove large amounts of grease and solids from entering waste water.

Waste

They're taking action to make sure all materials and products are managed to minimise their environmental impact.

·         Cups, burger and salad boxes are recyclable

·         Working towards a compostable and recyclable waste stream.

·         They will be using their packaging, car park signage and restaurant rubbish bins to remind customers not to litter.

Supply chain

They are encouraging and supporting suppliers to reduce production waste and raw material usage, and to increase the use of recycled and biodegradable materials.

·         Integrated environmental performance into supply chain reporting processes.

·         Suppliers work actively with them on key environmental projects including waste management and packaging.

Programmes Organized.

They are also involved in corporate environmental sustainability through involvement in a range of key environmental initiatives and programs.

New Zealand Packaging Accord
McDonald’s is a signatory to the New Zealand Packaging Accord, which is a voluntary initiative developed in 2004 to help reduce wasteful packaging.  McDonald’s focus is around recycling packaging, reducing unnecessary packaging, waste minimisation and litter.
Earth Hour 2009
McDonald’s signed up to the first national Earth Hour in New Zealand, which was held on 28 March 2009.  Earth Hour aims to raise awareness of climate change issues, and to help play their part, McDonald’s restaurants around the country turned off their iconic Golden Arches and unnecessary restaurant lighting for that hour.

International McDonald's

Fast food giant McDonald's is to stop using Tetley tea in favour of an environmentally friendly product from PG Tips in an effort to become more environmentally friendly.

The food retailer will switch teas brands in its 1,200 UK outlets to Rainforest Alliance-certified PG Tips, a fairtrade brand owned by Anglo-Dutch consumer goods giant Unilever. Tata Tea, which owns Tetley, has lost the contract.

The change comes after McDonald's switched its supply of coffee to Rainforest Alliance products in January last year, which has since seen sales rise by 22 per cent.

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McDonald's expects to sell 24 million cups of tea in the UK over the next 12 months and will continue to charge from 80p per cup.

Unilever, which has trumpeted its 'green' credentials with products such as Ben & Jerry's fairtrade ice cream, claims to have swallowed the cost of supplying more expensive environmentally friendly products itself.

McDonald's has made several effort over the past couple of months to shed its reputation as an environmentally unfriendly retailer and has also fought to shift its reputation as a retailer of unhealthy products, switching to free range eggs, organic milk, and reducing salt in its food.

The ethical goods market in the UK is small but growing fast. Last year companies sold £4.8 billion of "ethical" food and drink, up 17 per cent on 2006.

Earlier this month the fast food giant said it was to extend its controversial trial of stocking Innocent smoothies to promote healthier food stuffs to kids. 

Last May, the trial of the Strawberries, Blackberries and Raspberries smoothie for kids began in restaurants throughout Yorkshire and the North-East of England.

The trial of the smoothies, as well as new look fruit bag of grapes and pear, Tropicana Go, Cucumber Sticks and Garlic Bread Fingers, will be extended in the North-East and possibly further South over the course of the year.

Source: mad.co.uk | Author: Melinda Varley | Published: 27 March 2008 08:30

Singapore McDonald's

In Singapore, McDonald’s has advocated environmentally friendly practices such as the use of recycled materials and reducing the use of disposables in its restaurants since 1993. The introduction of the condiments bar in 2007 is one such example where patrons are encouraged to take only what they require. McDonald’s has more green plans lined up and will be announcing them soon. McDonald’s is proud to be a sponsor for NEA’s upcoming Facebook contests.

The area in which McDonald’s Singapore focus on in their CSR initiatives concentration is in the area of environment and conservation. Their efforts are focused in developing recycling programs and sponsoring campaigns that protect plant and animal ecology. In this aspect, McDonald’s has been highly participative too, achieving the largest user of recycled paper title and phasing out CFCs refrigerants.

CSR Efforts to the Environment

Being serving to the community, McDonald’s has also adopted the style of being environmental-friendly to the environment by the use of paper containers rather than the use of formacel which contain CFC (chlorofluorocarbons) which are harmful to the ozone layers. Annual cleanup efforts were initiated at the East Coast Park sponsored by McDonald’s for the Go-Green Efforts.

McDonald’s is always challenging itself as well as to its suppliers about the issues of being environmental-friendly as McDonald's realize the importance of good corporate citizen and also being socially responsible towards the community as a whole.